In case you haven’t heard, Google has made changes to their Google Maps offering.

Now called Google Maps Platform, Google has introducing changes to their products, pricing, and support to provide you with greater flexibility, transparency, and control. This new platform will include products such as Maps Static API (including Static Street View), Directions API, Distance Matrix API, Geocoding API, Geolocation API, Places API, Roads API, and Time Zone API.

How does this impact you?

It may be business as usual for most but if you are using any of the above offerings on your site, there is a potential impact. Beginning June 11th, Google Maps Platform requires an API key to use Maps Platform APIs and you will need to enable billing with a credit card to gain a valid API key for all projects. This key needs to be included in all APIs calls from June 11 to avoid any disruption.

Google is changing the pricing plans for Maps, Routes, and Places products and a new pay as you go pricing plan will go into effect on July 16th 2018. They still provide a free pricing tier and when you enable billing, you will get $200 free usage every month for Maps, Routes, or Places.

View their new pricing sheet here

However, in regards to the different Google plans. If you are on a:

Google Standard Plan: you may have to enable a billing account with Google Maps Platform and generate a new API key.

Google Premium Plan: you’ll have to transition to a new Premium plan once your current one expires.   

With these new changes, Google Maps Platform is aiming to be available to a larger range of customers and provide more controls to monitor usage and cost.

If you wish to gain more information of what is involved visit.

To find out more about Google maps and update your Avenue platform to the next level, Contact us today!